Domino's Pizza's Patrick Doyle named one of Top 10 'most buzzed about' CEOs of 2011
Domino's Pizza CEO J. Patrick Doyle was one of the top 10 "most buzzed about" CEOs of 2011, according to an analysis conducted by a New York marketing agency and reported by Forbes.
Photo courtesy of Domino's
Doyle has been leading the Ann Arbor Township-based international pizza chain for nearly two years. He played a key role in the company's complete redesign of its pizza — which has sparked a surge in revenues and profits.
He's also "appeared in some of the company’s ads, admitting candidly that the pizza could taste better," Forbes reported, referring to a TV commercial campaign in which Domino's acknowledged that its old product wasn't as good as it should have been.
Zeta also noted a major increase in activity on Domino's Facebook page and a strong performance by its stock.
“The only thing I’m absolutely confident of is that if you don’t change, you’re going to die,” Doyle told AnnArbor.com in August. “Your business will end if you just say, ‘The safest thing I can do is to continue to do what I have been doing.’ That leads you nowhere.”