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Posted on Wed, Aug 31, 2011 : 5:55 a.m.

New exercise studio in Saline trains its focus exclusively on cycling

By Katrease Stafford

RydeOn_owners_Brigid_Lossing_Christina_Turner.JPG

RydeOn! owners Brigid Lossing, left, and Christina Turner opened their new studio in a 1,800-square-foot space on Michigan Avenue in Saline.

Angela J. Cesere | AnnArbor.com

Future clientele of Saline’s new RydeOn! cycling studio will not only burn calories and transform their bodies, but they can also expect to feel empowered, said Brigid Lossing, one of the studio’s managing members.

“It’s empowering when you take control over your body,” Lossing said. “It’s one of the few things we have control over. You carve out one hour a day to make yourself stronger physically and mentally so you can tackle the day-to-day stresses. That’s why I do it.”

The studio, co-owned by Lossing and Christina Turner, is located in a 1,800-square-foot space at 450 E. Michigan Ave. in Saline. it will celebrate with a grand opening event Oct. 1 after months of preparation.

“We knew that we could put something together that would be a real experience for people and essentially it grew out of our own desire to have something better,” Lossing said. “So we started talking about it and thought about how people would appreciate the indoor cycling. We invested in the very best bikes and sound equipment. This experience almost makes you forget you’re exercising.”

With 21 bikes — 20 for students and one for an instructor — the studio has an intimate feel. The room is well lit and outfitted with a brand new floor and music system.

“It’s very cheerful and serene,” she said.

Lossing said the studio sought to differentiate itself from its competitors by focusing its services exclusively on cycling.

“Our options locally were very limited,” she said. “Often the cycling is part of a program or it’s a class that’s offered in a different program and often that leads to attention not being paid to the indoor cycling. We are unique because it allows us to get the very best of that, we’re not spreading ourselves across different disciplines.”

Lossing and her business three partners are entirely focused on cycling because they believe there is a demand for it in the area.

“They are popping up all over the country and gaining popularity,” she said. “It appeals to outdoor cycling enthusiasts as well because they like to train all year-round and obviously in the winter and in this climate, they can’t do that.”

In addition to cycling enthusiasts, Lossing believes the studio will get a wide range of customers from a variety of backgrounds, including high school students.

“Our high school’s cross country team doesn’t really have options for training in the winter so we’re going to be offering that,” she said. “We’re kind of looking to do a 'team spin.'"

Instead of a membership program, the studio created a reservation system that can be accessed online.

“You can just walk in, so that’s an option, but the best way to do it is to go onto our website,” she said. “You can do that by purchasing one ride at a time or you can purchase what we call a 'virtual ride card' for a number of rides which would allow you to fill up that card any number of times.”

For a 60-minute class, customers will pay $14, and for a 90-minute weekend class, the price will remain the same for now. The owner-operated studio has four subcontracted instructors who teach specific classes.

Raising metabolism, lowering blood pressure and combating the effects of middle age are just a few of the reasons to exercise at RydeOn!, Lossing said.

“You can typically burn between 400 and 600 calories in a 60-minute time-frame, which is very significant,” she said.

During each class, instructors will have the option of choosing a “ride” that may give the effect of cycling up a hill or racing on a terrain.

“The excitement you get during the class makes you feel like a million dollars,” she said. “The people love it and they can’t get enough of it. Our intention is for it to feel like a team. We want everyone to feel like they’re working toward their goals together. I want people to feel like they are just trying to get back in shape and that this is a welcoming place. There’s no judgment here.”

Katrease Stafford is a freelance reporter for AnnArbor.com.

Comments

djacks24

Wed, Aug 31, 2011 : 5:57 p.m.

Only in Saline... Back when the economy was good, I could see it would have a chance, but of course only in Saline. Everybody in the world is offering this type of thing, along with any other fitness activity they may be interested in for as low as $10 a month and maybe a minimal charge for taking the class. What about people who like to work out but have no particular set time schedule? Is there a class offered every hour? The gym I go to has a really good cycling class that is ran more than a couple times a week and always draws a full class whenever I see it. But everybody I've seen in these classes like to do other things besides cycling. BTW, membership at this gym is $10 a month. Not sure what kind of fees are associated with the spinning class? So anybody who joins here will essentially still have to get a membership somewhere else if they want access to other equipment and activities. So might as well just stick with the classes offered wherever you may get a membership

Kristen

Wed, Aug 31, 2011 : 5:37 p.m.

I had an outstanding first experience at RydeOn! in Saline. The bikes are incredibly smooth, the music was very upbeat and motivating and Brigid and Christina did a spectacular job keeping me on track, pushing me to my limit! They even have towels on hand so you don't have to bring your own...just bring yourself and a water bottle and you can fill it up from their water cooler and jump on a bike! The 90 minute workout was a great start to my day! Looking forward to many more rides at RydeOn! Thanks ladies!!!

christina

Wed, Aug 31, 2011 : 4:46 p.m.

Looks like a GREAT workout! Much needed for the Saline Area! I will definitely check it out!

Cristian

Wed, Aug 31, 2011 : 3:39 p.m.

Congrats on this new business. Cycling is great for body, mind and spirit and making new friends. However, I also think the price is way too expensive. $5 bucks tops (per hour ride), and that is even pushing it. Something like 3 visits per week for $12. I believe a fair price will reward your business, your efforts, and you will allow many people to participate and keep your business thriving. Wishing you the best.

mittenlove

Wed, Aug 31, 2011 : 2:06 p.m.

I hate to be a Debbie Downer about a new biz, but $14 is way to much for a spin class. I and a plethora of others will not spend $28 per week for 2-60 minute classes. If you want each class filled, which, I am assuming is the reason to open in the first place, classes need to be $8 as it is all about filling the seats.

SalineFan

Wed, Aug 31, 2011 : 11:43 a.m.

This sounds great! I will check this out.