Kia engineers in Washtenaw County lead automaker's push into U.S. motorsports
The Hyundai-Kia America Technical Center in Superior Township is analyzing the performance of Kia's new motorsports vehicles as the automaker joins the U.S. auto racing circuit, according to Automotive News.
File photo | AnnArbor.com
Michael Sprague, Kia's U.S. marketing leader, told the trade journal that Kia's Ann Arbor area engineers are involved because the "enthusiasts there can help the people back in Korea interpret and understand so that eventually we can incorporate some of the learning into product."
The 200,000-square-foot Hyundai-Kia tech center, which has gradually been getting more responsibility for product development, recently announced plans for a $15 million expansion with 50 new jobs.