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Posted on Thu, Sep 2, 2010 : 6 a.m.

Subway will be first retail tenant in downtown Ann Arbor's 4 Eleven Lofts student high-rise

By Paula Gardner

Development of a student-housing high-rise promised to bridge Ann Arbor’s gap between the University of Michigan and downtown when it was proposed for the quiet corner of South Division and East Washington streets.

Now, a year after the 4 Eleven Lofts opened to residents, the first retail tenant is finalizing its lease and expects to open by the end of the year.

When Subway opens this fall, it will be the first storefront at the corner after developers sought to expand both housing and retail options in the city’s “midtown” blocks.

“We’re working on a lease now,” said Kip Klopfenstein, Subway real estate representative for several counties in Michigan. He added that he anticipated the deal would be done just after Labor Day.

subway photo.jpg

4 Eleven Lofts is on the northeast corner of East Washington at South Division.

Melanie Maxwell I AnnArbor.com

The location is good for the sandwich chain because of its proximity to campus, including the 9 floors of student housing above the street-level retail space in the 4 Eleven Lofts building, Klopfenstein said.

But it’s also strong because it’s close to the traditional downtown business district and employers like Google, located a block south in McKinley Towne Centre.

“We also hope to draw from the downtown area,” Klopfenstein said.

Subway - one of the nation’s largest food franchises - has more that 32,000 locations in 90 countries, according to its website. Many of those locations are co-located with other brands or paired with convenience stores instead of operating in standalone settings.

The new Subway, which will be 1,800 square feet, replaces one that closed on South Main Street after it lost its lease as the Black Pearl took over that location.

The move to East Washington also gives longtime franchisee Denise Monroe the chance to acquire another outlet after she owned multiple stores but sold them when she planned to move out of state.

That move didn’t happen, so Monroe - who also owns a store in the Downriver area of Metro Detroit - found the Ann Arbor location and sought the help of Klopfenstein to make the deal happen.

Subway “is a great franchise,” said Jim Chaconas of Colliers International.

But to succeed in that East Washington Street location - which still has retail space available in both 4 Eleven Lofts and the northern portion of McKinley Towne Centre - the restaurant won’t be able to count on just nearby students for its customer base.

Aspects of the franchise - like its affordable pricing and healthy product lineup - should help it reach other customers.

“It’s going to have to become a destination,” Chaconas said, since that part of the street isn’t generating significant foot traffic.

Increasing pedestrian traffic along the street will take time, real estate experts said. The downtown restaurant scene expanded from the west a few years ago as Blue Tractor and Café Habana opened. As U-M’s North Quad dorm opens, the increased residential base near South State Street could strengthen the Division corner.

Investments continue to be made in the corridor, said Newcombe Clark, an agent with Jones Lang Lasalle and a member of the Downtown Development Authority. Some of the improvements come from DDA funds to add on-street parking nearby.

Success from the foot outlet could drive more commercial activity, Clark said, including destination retail.

4 Eleven Lofts was developed by Joseph Freed and Associates, which also developed Ashley Terrace on West Huron Street. That property has been targeted for foreclosure earlier this year, as Freed battles with a lender.

Freed spokesperson Jane Thompson said that a solution to that foreclosure has not been resolved.

At 4 Eleven Lofts, the residential component of the property is managed by the Chicago-based Scion Group, which also managed 4,800 bends in student communities in several states.

The building opened in 2009 as two other major student-oriented projects near the University of Michigan also opened: Zaragon Place and The Courtyards, near North Campus.

This fall, as North Quad opens, two other high-rises - 601 Forest and Zaragon Place 2 - continued in the development pipeline.

Freed continues the leasing of the retail space at 4 Eleven Lofts, with about 6,300 square feet still available at the corner of Division Street to the eastern end of the building along Washington.

Comments

Audion Man

Thu, Sep 2, 2010 : 9:35 p.m.

Oooooh! A Subway... surely a sign that Happy Days Are Here Again and that the economy is roaring back. *rolls eyes* I have no problem with cheap food in Ann Arbor. There are too many pretentious, plasticky, spendy restaurants downtown. But... a Subway? This is news? *shakes head*

Ryan Munson

Thu, Sep 2, 2010 : 9:28 p.m.

There is Sottini's Sub Shop. I'll leave you guys to determine how good this shop is.

M.

Thu, Sep 2, 2010 : 4:51 p.m.

Agreed Loka. I really appreciate AFFORDABLE food when I am downtown, which is not always easy to find. There are some really, REALLY great and unique restaurants in Ann Arbor and I love them when I can afford them, but when I am broke, hungry, and maybe even in a hurry I want Subway.

Lokalisierung

Thu, Sep 2, 2010 : 11:55 a.m.

What part of "a student-housing high-rise" and Subway don't you people understand? "Ann Arbor is fast becoming known as home to subs, hamburgers and coffee" College town right? You understand the concept here?

KJMClark

Thu, Sep 2, 2010 : 11:34 a.m.

Wow, that's terrific for me. I'll make that a regular stop on our weekend shopping run downtown.

ShadowManager

Thu, Sep 2, 2010 : 10:19 a.m.

Subway. Wow, the thrills keep comin'....

Lakegirl

Thu, Sep 2, 2010 : 10:03 a.m.

It seems like there is new building construction and road work everywhere I go in Ann Arbor. We are really beginning to look run down and overcrowded. I wish we could use the many now vacant buildings rather than continue to build, build, build. The vacant ones are so unsightly.

PersonX

Thu, Sep 2, 2010 : 8:07 a.m.

How disgusting! Another ugly signage bland food chain. This is considered important and good news?

GoblueBeatOSU

Thu, Sep 2, 2010 : 5:21 a.m.

Another Subway? And what about the current Subway in the Michigan Union? Ann Arbor is fast becoming known as home to subs, hamburgers and coffee.