In-Depth ZingTrain Workshop to Help Businesses Attract Amazing Customers They Love to Work with and Serve Every Day

Posted: Sep 24, 2012 at 10:04 AM [Sep 24, 2012]

Authentic Marketing Online: How to Attract Like Minded Customers

Cost: $295/person

Early Bird Special!! Register by September 15 and get 20% off (Code: EB2012)

A lot of businesses pretend to be something they’re not in order to market themselves to the customers they think they want. All too often, these businesses end up attracting customers that drive them crazy, or employees that don’t fit their culture because the image & message they’ve crafted doesn’t represent who they really are.

Luckily, in the world of inbound & content marketing - you don’t have to pretend to be something you’re not. In fact, the kind of marketing we practice at The Whole Brain Group is all about representing yourself authentically in order to attract customers, partners and employees who you love to work with and serve every day.

In this highly-interactive 4-hour workshop, you’ll learn to adopt a practical process for attracting like-minded customers with authentic marketing, including:

Defining your ideal customer and what makes them tick
Creating an authentic brand and voice
Developing content that showcases your unique value & expertise
Cultivating online relationships through social networking & blogging
Turning online relationships into SALES

You will leave the session with an actionable plan for getting started with your own authentic marketing campaign online.

We'll also schedule a free 30-minute followup call with each participant to check in on your progress and answer new questions that come up after the session.

Workshop Details