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Posted on Sat, Jul 16, 2011 : 5:41 a.m.

Ticket sales, on-site donations rise for the Ann Arbor Summer Festival, but organizers still seeking contributions

By Ann Dwyer

Amococo. Lady Sunshine and the X-Band. k.d. lang. Strange Fruit. Tom Tom Crew.

The Ann Arbor Summer Festival once again brought in diverse talent from around the world and around town. And festival-goers were quick to enjoy the shows and express their thanks.

062211-AJC-Amococo-preview-summer-festival-05.JPG

Inside of Amococo, a 10,000-square-foot network of inflated domes and pods created by Architects of Air.

Angela J. Cesere | AnnArbor.com

Ticket sales for indoor attractions were up roughly 8 percent over last year’s figures to total more than 12,000 seats sold, according to figures provided by Robb Woulfe, the executive director of the Ann Arbor Summer Festival.

Sold-out acts included The Moth, Steve Martin & The Steep Canyon Rangers and Tom Tom Crew.

Top of the Park, the festival's popular outdoor component, features free admission, but attendees are asked for a donation. "This community is very generous,” Woulfe said. Donations were up over $14,000 compared to last year, bringing in a total of $60,138.

However, pre-season donations were down from 2010, Woulfe wrote in an email. He noted that the increase from the on-site donations will aid in covering that loss. The fiscal year for the AASF does not end until September, so they will not have final figures until then.

Additionally, the AASF has started a post-season campaign for donations. Supporters are encouraged to donate online at AnnArborSummerFestival.org.

“If (people) donate now, the Ann Arbor Area Community Foundation, through a generous $12,000 matching grant from its Richard P. Whitker Charitable Fund, will match the gift dollar-for-dollar, in effect doubling the amount of their contribution,” Woulfe wrote.

Amococo—the gigantic inflatable "luminarium" that was a special festival attraction this year—was a “huge undertaking,” Woulfe said. He anticipates the cost to be between $40,000-$50,000. But with the help from a grant from the National Endowment for the Arts coupled with the admission revenue, he expects to break even.

Festival organizers hit a bit of a snag when three members of the Strange Fruit aerial troupe were unable to leave the UK over visa issues. But with the help of Senator Debbie Stabenow's office, everyone made it in time.

Here’s a brief rundown of other Ann Arbor Summer Festival statistics, from the festival website:

  • 5,670 people waited over two hours in line to tour Amococo
  • 137,942 - number of visits to the AASF website during the three-week season
  • $185,603 in beverage and merchandise sales, up over $15, 000 from last year
  • 432 faces painted during the festival
  • 304 volunteers
  • 217 festival staff members

“Overall, it seems to have been a good season for us,” Woulfe wrote.

As for next year, Woulfe said the festival is already planning some “spectacular things.”

“But first, I have to sleep.”

Comments

a2roots

Sat, Jul 16, 2011 : 11:44 a.m.

Absolutely fantastic event. Moving the bar provided better site lines and easier viewing of the stage from the lawn and tree area. Great changes this year that added to an already great event.