David Brandon, introduced this week as the new athletic director at Michigan after a long run as the CEO at Domino's Pizza, wasn't always a top dog, Ann Arbor writer John U. Bacon reports.

As a third-strong cornerback on the Michigan football team in the early 1970s, Brandon learned what it's like to be on the wrong side of then-coach Bo Schembechler.

Bacon writes:

"(Brandon) just muttered a few words under his breath, across the field from the old general, but somehow Schembechler was in his face in about eight nanoseconds. Creating the illusion that his eyes and ears were everywhere was part of his genius."