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Posted on Wed, Mar 28, 2012 : 9:58 a.m.

40th consecutive quarter of 25% sales growth for Ann Arbor's ForeSee

By Nathan Bomey

Ann Arbor-based customer satisfaction firm ForeSee said today that it recorded its 40th consecutive quarter of at least 25 percent revenue growth in 2011, an unbroken string of success that dates back to the company's founding in 2001.


ForeSee executives Chris Dooley, Cia McCaffrey and Eric Head were among the first employees of the customer satisfaction company.

Angela J. Cesere |

The firm — which originally licensed the American Customer Satisfaction Index from the University of Michigan and created a customized version to help clients analyze their website performance — expects to achieve similar sales growth in 2012.

The company, which is headquartered on Green Road on the north side of Ann Arbor, also plans to add about 40 employees this year, officials said in a statement.

ForeSee has about 240 employees, including 200 in Ann Arbor, CEO Larry Freed told today in an email. ForeSee is one of several local companies that have hired workers laid off by liquidated bookstore chain Borders Group. ForeSee has about 20 former Borders employees.

ForeSee, formerly known as ForeSee Results, was named Business Review's 2011 Company of the Year at the Deals of the Year ceremony in November.

The company revealed today that its customer renewal rate tops 90 percent, with no customer representing more than 2.5 percent of its sales.

In recent quarters, ForeSee has begun diversifying its product offerings by extending its customer satisfaction analysis beyond websites to mobile applications, social media analysis and in-store surveys.

“We see nothing in front of us that tells us” the growth will stop, Freed said in November. “We just need to keep executing well.”

Contact's Nathan Bomey at (734) 623-2587 or You can also follow him on Twitter or subscribe to's newsletters.


Kai Petainen

Thu, Mar 29, 2012 : 2:25 a.m.

wow. that's pretty cool. congrats!