Domino's Pizza featured in Bridge Magazine as Michigan company on the rebound
Related coverage: Domino's says 'No!' in new ad spot
Thanks to a series of new or redesigned products and several successful marketing campaigns, Ann Arbor-based Domino’s Pizza is one of Michigan’s “heavyweight” companies on the rebound, Bridge Magazine reports.
The magazine highlighted publicly traded companies that have seen sales increases over the past couple years, including DTE Energy Co., Domino’s Pizza, Perrigo Co. and the Detroit Three automakers.
Photo courtesy of Domino's Pizza
Domino’s sales topped $105.3 million in the 2011 fiscal year, a 19.8 percent increase over its 2010 fiscal year.
The company reported earnings-per-share for the full 2011 fiscal year of $1.71, marking the company's best financial performance in its seven-year history as a public company.
Domino’s spokesperson Chris Brandon attributed the company’s success -- even during the economic downturn -- largely to its redesigned pizza and reinvention of its brand.
The company has continued to roll out a series of menu changes, including introducing chicken products, adding artisan pizzas, redeveloping the cheesy bread and adding parmesan bread bites.
Domino’s has 394 corporate-owned U.S. stores and 4,513 U.S. franchised stores in addition to 4,835 foreign stores.
To read the full Bridge Magazine article click here.
Lizzy Alfs is a business reporter for AnnArbor.com. Reach her at 734-623-2584 or email her at firstname.lastname@example.org. Follow her on Twitter at http://twitter.com/lizzyalfs.
Wed, Apr 4, 2012 : 12:49 a.m.
Never heard of Bridge Magazine...more info please.
Tue, Apr 3, 2012 : 5:51 p.m.
I appreciate that Bridge Magazine is often quoted by annarbor.com. I don't receive this magazine as I am not qualified for the Bridge Card.
Tue, Apr 3, 2012 : 7:32 p.m.
Not even funny.